Knihy o byznysu a managementu

This book is about what happened when a business leader decided not to bury his head in the sand about climate change; when he found the conversation with his kids about floods from melting ice caps too painful...

• Knihapevná vazba
  641 Kč

  Do 3 – 7 dnů

This book will change the way you think about marketing forever. Following the success of international bestseller How Brands Grow: What Marketers Dont Know, How Brands Grow Part 2 takes readers further on a journey to...

• Knihapevná vazba
  937 Kč

  Skladem 3 ks

From a Stripe and Google executive, a practical guide to company building and scaling the most important resource it has: its people...

• Knihapevná vazba
  630 Kč

  Skladem 1 ks

• Knihabrožovaná vazba
  147 Kč

  Do 13 – 18 dnů

In Leadership,Kissinger analyses the lives of six extraordinary leaders through the distinctive strategies of statecraft which he believes they embodied.After the Second World War, Konrad Adenauer brought defeated and morally bankrupt Germany back into...

• Knihabrožovaná vazba
  375 Kč

  Předobjednávka,
  vychází za týden

It's time to do things differently. Trust your team. Be radically honest. And never, ever try to please your boss...

• Knihabrožovaná vazba
  331 Kč

  Předobjednávka,
  vychází za týden

The inside story of HBO, the start-up company that reinvented television—by two veteran media reporters...

• Knihabrožovaná vazba
  442 Kč

  Více než 30 dní

Monografie se zaměřuje na jeden z hlavních prvků v oblasti managementu znalostí, a tím je transfer znalostí a řízení transferu znalostí. Předmětem zájmu je významný zdroj znalostí pro cestovní ruch, kterým...

• Knihabrožovaná vazba
  148 Kč

  Skladem 2 ks

It's time to leapfrog the only hurdle between you and a million-dollar company...

• Knihabrožovaná vazba
  416 Kč

  Skladem 1 ks

Why do some products take off? And what can we learn from them? The hardest part of launching a product is getting started. When you have just an idea and a handful of customers, growth can feel impossible. This is the cold start problem...

• Knihabrožovaná vazba
  457 Kč

  Skladem 1 ks

The New York Times-bestselling author of Start With Why, Leaders Eat Last, and Together Is Better offers a bold new approach to business strategy by asking one question: are you playing the finite game or the infinite game?

• Knihabrožovaná vazba
  381 Kč

  Více než 30 dní

David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising, gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate...

• Knihabrožovaná vazba
  409 Kč

  Více než 30 dní

In a world defined by digital products and immediate gratification, how can your brand stand out? When consumers can easily have anything, how can your brand be the one thing they can't live without? ...

• Knihabrožovaná vazba
  273 Kč

  Skladem 1 ks
• Přečtenávýborný stav
  214 Kč

  Skladem

National Bestseller Essential lessons in hospitality for every business, from the former co-owner of legendary restaurant Eleven Madison Park...

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  782 Kč

  Do 24 – 29 dnů

In 1975, Ray Dalio founded an investment firm, Bridgewater Associates, out of his two-bedroom apartment in New York City. Forty years later, Bridgewater has made more money for its clients than any other ...

• Knihapevná vazba
  563 Kč

  Skladem 3 ks

This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, ...

• Knihapevná vazba
  865 Kč

  Skladem 5 ks

An MBA at a top school is an enormous investment in time, effort and cold, hard cash. And if you don't want to work for a consulting firm or an investment bank, the chances are it simply isn't worth it...

• Knihabrožovaná vazba
  296 Kč

  Skladem 3 ks

Everyone deserves a mentor. For every career crisis, every fork in the road, you need someone to talk to...

• Knihabrožovaná vazba
  375 Kč

  Skladem 3 ks

World expert Bent Flyvbjerg and bestselling author Dan Gardner reveal the secrets to successfully planning and delivering ambitious projects on any scale...

• Knihabrožovaná vazba
  315 Kč

  Skladem > 5 ks